Alpha gay males
More importantly, it encourages a worldview where people are judged not for who they are, but for rather how much they produce and what they can offer. An interesting case study is Ashton Hallwhose morning routine video recently garnered millions of views on TikTok, and was widely discussed online.
Exuding charm and machismo, they’re known for their natural confidence and exceptional leadership abilities. Others came across this content through otherwise innocuous searches about getting better abs or finding a girlfriend.
But, as we have explored in a recent report, self-improvement content can be a key gateway into the misogynistic digital space of the manosphere. But for straight men, the A-gay is even more confusing. Such rhetoric reduces human relationships to metrics-based transactions based on a hierarchical order where only those who have accumulated the most power, wealth, and success rise to the top.
The appeal of self-improvement lies in its promise of transformation — from a state of dissatisfaction and unfulfillment to one of abundance, empowerment and power. Tickets available here.
Find out what to do if you're in a relationship with one. Practices like self-care are branded as discipline and performance-enhancing tools, used to construct the most optimised, competitive version of the male self. An alpha male is someone who identifies as powerful, successful, and a great leader, but can often manifest in toxic ways.
The terms alpha and beta male are pseudoscientific terms used to push a concept of masculinity as necessarily hierarchical and aggressive. The average guy might have a gay friend or two, but they rarely represent a challenge to his heterosexuality.
Assigning worth to men based on social and economic status has personal and societal consequences. After another ice-water face plunge and some hours of work, the video ends with a woman presenting him with his evening meal.
More concerning is the ease through which this discourse lends itself to misogynistic narratives. Such practices, then, are not viewed as feminine or emasculating. The recent success of the Netflix show Adolescence has drawn attention to misogynistic rhetoric and how it spreads online.
Alpha males are strong-willed leaders who love to take charge.
What is an lsquo : Alpha males are generally considered great leaders and prefer to be in positions of power
One year-old in our research, for example, recalled being severely bullied at school. Acquiring high-value status is not viewed merely as key to success in life, but also for attracting what are seen as high-value — namely virtuous and physically attractive — women, as well.
Relevant here is the reach of influencers like Andrew Tate, a self-described misogynist who, with his brother, is now facing 21 charges in the UK including rape and human trafficking, all of which they deny. These included experiencing big life changes, anxiety, depression, bullying and social isolation, and also being neurodiverse.
Common and serious use of terms like alpha or high-value male were once largely confined to niche internet subcultures like the manosphere and incel involuntary celibate forums. Social media, politics, and identity all play a role. It is interesting to see Hall take practices traditionally seen as feminine, like journalling and skincare, and embrace them as part of an otherwise very traditionally masculine morning routine.
It presents failure to meet these standards as a path to loneliness and suffering, and frames following self-improvement influencers as the only solution. In our analysis of online discussions, we found that many of those drawn to hypermasculine influencers reported struggling with various offline vulnerabilities.
Initially, what young men find may boost their confidence. Anecdotally, alpha males are “the bad boy” of the male ecosystem. But research shows they are diverging when it comes to attitudes about masculinity, feminism and gender equality. Boys and girls are together facing an uncertain world.
This metric, which men are exempted from, becomes the standard that men can use to asses and demean women. Another hypermasculine influencer, Hamza, also blends his tough man demeanour with practices like meditation, nutrition and wellness.